Back in 2018, I worked with a small retail business in Lahore struggling to keep up with e-commerce giants. We debated whether to revamp their entire operation with new tech or just tweak their website with a fresh feature. That experience taught me the difference between digital transformation and innovation—two buzzwords often confused but distinct in their impact. In 2025, as businesses race to stay relevant, understanding these concepts is crucial. This guide dives deep into digital transformation and innovation, comparing their roles, benefits, and challenges with real-world insights. Whether you’re a startup founder or a corporate leader, let’s unravel…